C.C Beanie

Create a social media marketing strategy for business.

About project

  • Marketing manager and lead designer @Cheveux Corp (C.C Beanie Brand)

  • December 2020 - May 2022

  • Shipped and currently live

My contributions

  • Branding

  • CRM Marketing

  • User research

  • Content design

Feature team

  • Business Director

  • Fashion Creative Director

  • Team of 2 marketing assistants

Results

  • 1500+ organic growth in audience

  • Successful product launches and increased sales in kids, baby, matching sets

  • Leveraged the social media platform to effectively connect with both B2B and B2C customers